Privacy policy

DIRECT RENOVATION SUPPLY PRIVACY POLICY
Last updated: June 7, 2026

This Privacy Policy describes how Direct Renovation Supply, "we," "us," and "our," collects, uses, discloses, and protects personal information when you visit directrenovationsupply.com, create an account, place or attempt to place an order, request a quote, submit a review, sign up for emails, contact us, or otherwise interact with us.

Contact information

Direct Renovation Supply
1503 Kelly Blvd
Carrollton, TX 75006
United States
Email: info@directrenovationsupply.com

Website: directrenovationsupply.com

Information we collect

We may collect the following types of personal information:

- Contact information, such as name, email address, phone number, billing address, shipping address, and company name if provided.
- Account information, such as account login information, account preferences, order history, saved addresses, and authentication information. Passwords and payment details are handled through Shopify and applicable service providers.
- Order and transaction information, such as products viewed, purchased, returned, exchanged, quoted, or reviewed; order number; payment status; shipping details; delivery information; tax information; and customer service history.
- Payment-related information, such as payment method, billing details, fraud-screening information, and transaction confirmation. We do not intentionally store full credit card numbers on our own systems. Payment information is processed by Shopify, payment processors, and payment method providers.
- Communications, such as emails, contact form submissions, quote requests, product questions, phone call notes, return requests, damage claims, and customer service messages.
- Product reviews and user content, such as reviews, ratings, photos, feedback, and other content you submit.
- Marketing information, such as email signup status, marketing preferences, email engagement, coupon use, and advertising interactions.
- Device and website usage information, such as IP address, browser type, device identifiers, pages viewed, referral source, search terms, date and time of visit, cookie identifiers, interactions with ads, and approximate location inferred from IP address.
- Business information, such as company name, project information, role, purchasing needs, or tax/resale information if you provide it.

We do not intentionally collect sensitive personal information for the purpose of inferring characteristics about you. To the extent account login credentials, payment information, or fraud-prevention data are considered sensitive personal information under applicable law, they are used only for permitted business purposes such as account access, payment processing, security, and fraud prevention.

How we collect information

We collect information directly from you, automatically from your device and browser, from Shopify and apps used in our store, from payment processors, from shipping and fulfillment providers, from analytics and advertising providers, from product review tools, and from communications with us.

How we use personal information

We use personal information to:

- Operate the website and online store.
- Create, manage, and secure customer accounts.
- Process payments, orders, returns, refunds, exchanges, cancellations, and shipping.
- Provide customer service and respond to inquiries.
- Process quote requests, product questions, and business communications.
- Send order confirmations, shipping notices, account notices, policy notices, and other transactional communications.
- Send marketing emails where permitted by law and consistent with your preferences.
- Request, display, manage, and moderate product reviews.
- Prevent fraud, chargebacks, misuse, unauthorized access, and security incidents.
- Improve products, website performance, customer experience, advertising, and marketing.
- Measure advertising performance and, where applicable, deliver or measure targeted advertising.
- Maintain business, accounting, tax, warranty, and legal records.
- Comply with law, enforce our policies, and protect our rights.

Marketing emails

You may unsubscribe from marketing emails at any time by clicking the unsubscribe link in an email or contacting us. We may still send non-marketing messages, such as order confirmations, shipping notices, account messages, customer service responses, return communications, legal notices, and security messages.

Phone numbers and SMS

We collect phone numbers for order, shipping, delivery, customer service, fraud prevention, quote, or account purposes. We do not use phone numbers for SMS text message marketing unless we provide a separate SMS consent process.

Cookies and tracking technologies

We and our service providers use cookies, pixels, tags, web beacons, scripts, software development kits, local storage, server logs, and similar technologies to operate the website, keep your cart and account working, remember preferences, measure website performance, detect fraud, understand website activity, improve our services, and support advertising or analytics.

Platform and service provider notes

We use Shopify to operate our online store, provide customer accounts, process checkout, support fraud prevention, and manage store functionality. Shopify and installed Shopify apps may process information as service providers or as otherwise described in their applicable terms and privacy notices.

Tracking and advertising notes

DRS currently uses Google Ads and Facebook/Meta advertising technologies. These tools may use cookies, pixels, or similar technologies to measure ad performance, support retargeting, and understand interactions with ads and the website.

Your cookie choices

Your browser may allow you to block or delete cookies. You may also use any cookie preference or data sharing opt-out tools made available on the website. Blocking cookies may affect cart, checkout, account, and website functionality.

Do Not Track and Global Privacy Control

Some browsers offer "Do Not Track" signals. Because there is not one uniform industry standard for Do Not Track, we do not currently respond to general Do Not Track signals. Where legally required, we will honor recognized opt-out preference signals, such as Global Privacy Control, for applicable sale or sharing opt-outs.

How we share personal information

We may share personal information with:

- Shopify and Shopify apps used to operate the store.
- Payment processors, payment method providers, fraud-screening providers, and chargeback management providers.
- Shipping carriers, fulfillment providers, warehouses, delivery partners, and return processors.
- Customer service, email, marketing, product review, and communications providers.
- Analytics, advertising, retargeting, and social media providers where applicable.
- IT, hosting, security, backup, and website support providers.
- Professional advisors, such as attorneys, accountants, auditors, consultants, insurers, and compliance providers.
- Government authorities, courts, law enforcement, or other parties when required by law or to protect rights and safety.
- Successors or potential successors in connection with a merger, acquisition, financing, restructuring, or sale of assets.

We do not sell personal information for money.

Data retention

We keep personal information for as long as reasonably necessary for the purposes described in this Privacy Policy, including to process orders, maintain accounts, provide customer service, comply with tax and accounting obligations, support warranties and returns, prevent fraud, resolve disputes, enforce agreements, and comply with legal obligations. We may retain some information in backup, archival, accounting, tax, warranty, legal, or fraud-prevention records as required or permitted by law.

Security

We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. No website, checkout system, email system, or electronic storage method is completely secure. You are responsible for maintaining the confidentiality of your account credentials and for using secure networks when accessing your account.

Children's privacy

Our website is intended for general audience and commercial use and is not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe a child has provided personal information to us, contact us so we can take appropriate action.

Third-party links

Our website may link to third-party websites, manufacturers, social media platforms, payment providers, or other resources. We are not responsible for the privacy practices, terms, content, products, or services of third parties.

United States sales and international visitors

We sell and ship products only within the United States, unless we expressly agree otherwise in writing. International visitors may access the website, but the website is intended primarily for the United States. If you access the website from outside the United States, your information may be transferred to and processed in the United States.

CALIFORNIA PRIVACY RIGHTS AND NOTICE AT COLLECTION

This section applies to California residents and is intended to supplement the rest of this Privacy Policy. The California Consumer Privacy Act, as amended by the California Privacy Rights Act, gives eligible California residents certain rights regarding their personal information. We will apply this section to the extent required by applicable law.

Categories of personal information collected

In the past 12 months, we may have collected the following categories of personal information, depending on how you interact with us:

1. Identifiers, such as name, email address, phone number, billing address, shipping address, account name, IP address, and online identifiers.
2. California customer records information, such as contact information, billing information, payment-related information processed by payment providers, and customer service records.
3. Commercial information, such as products purchased, viewed, returned, reviewed, quoted, or considered.
4. Internet or other electronic network activity, such as pages viewed, interactions with our websites, referral sources, device information, cookie identifiers, and advertising interactions.
5. Approximate geolocation information, such as location inferred from IP address.
6. Audio, electronic, visual, or similar information, such as product review content, images you submit, emails, contact form submissions, or customer service communications.
7. Professional or business information, such as company name, role, business contact details, and project information when you submit a quote request, business inquiry, or account request.
8. Inferences, such as product preferences, marketing segments, or likely interests based on purchases, website activity, or communications.
9. Sensitive personal information, only to the limited extent it is processed through account login credentials, payment processing, or fraud/security processes. We do not use or disclose sensitive personal information to infer characteristics about you.

Sources of personal information

We collect personal information from you, from your device and browser, from Shopify or our website platform, from payment processors, from shipping and fulfillment providers, from analytics and advertising tools, from HubSpot, from Microsoft Dynamics 365 Business Central, from product review tools, and from communications with us.

Purposes for collection, use, disclosure, and sharing

We collect and use personal information to operate our websites, process orders, provide products and services, manage accounts, respond to inquiries, process returns, prevent fraud, provide customer support, send administrative messages, send marketing emails where permitted, improve our websites and products, measure advertising performance, personalize advertising where applicable, comply with legal obligations, enforce our policies, and protect our rights.

Categories of third parties and service providers receiving personal information

We may disclose personal information to website hosting and e-commerce platforms, Shopify, payment processors, fraud prevention providers, shipping carriers, fulfillment and warehouse providers, customer service providers, HubSpot, Microsoft Dynamics 365 Business Central, analytics providers, advertising partners, product review providers, professional advisors, legal and compliance providers, government authorities when required, and successors in a business transaction.

Sale or sharing of personal information

We do not sell personal information for money. However, some analytics, advertising, retargeting, and social media pixels may involve the disclosure of identifiers, internet activity, commercial information, or inferences to advertising or analytics partners in a way that may be considered a "sale" or "sharing" under California privacy law. You may opt out of this type of sale or sharing by using the "Do Not Sell or Share My Personal Information" link on the applicable website, adjusting cookie preferences where available, or contacting us using the contact information in this Privacy Policy.

Right to know, access, correct, and delete

California residents may request that we disclose the categories and specific pieces of personal information we have collected about them, the categories of sources, purposes for collection, categories of third parties to whom information was disclosed, and the categories of personal information sold or shared. California residents may also request correction of inaccurate personal information and deletion of personal information, subject to legal exceptions.

Right to opt out of sale or sharing

California residents may opt out of the sale or sharing of personal information. We will honor legally required opt-out preference signals, such as Global Privacy Control, where required and technically feasible.

Right to limit use of sensitive personal information

We do not use or disclose sensitive personal information for purposes that require a right to limit under California privacy law. If our practices change, we will update this Privacy Policy and provide a method to exercise this right where required.

No discrimination

We will not discriminate against you for exercising your privacy rights. We may still offer different prices, rates, or service levels where permitted by law and reasonably related to the value of your data, but we do not currently offer financial incentive programs in exchange for personal information.

Authorized agents

You may use an authorized agent to submit a California privacy request. We may require proof that the agent has authority to act on your behalf and may also require you to verify your identity directly with us, unless otherwise prohibited by law.

How to submit a request

To submit a privacy request, contact us using the privacy contact listed in this Privacy Policy. Please include enough information for us to verify and process your request. We may ask for additional information only as needed to verify your identity, protect your information, and comply with law.

Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on this page with an updated "Last updated" date. Your continued use of the website after an update means the updated Privacy Policy applies to your use going forward.

Contact us

For questions or privacy requests, contact us at info@directrenovationsupply.com or write to Direct Renovation Supply, 1503 Kelly Blvd, Carrollton, TX 75006, United States.